C-suite executive specialized in unlocking growth opportunities at the intersection of customer insights, innovation & design thinking. Classically trained CPG brand marketer who puts customers at the heart of growth, using human-centered design, customer segmentation, customer journey mapping, workshops, Design Sprints, and cross-functional strategy discussions to build alignment across organizations. Leader of Fortune 100 CX, CRM & Digital transformations – building insights-driven strategy and performance marketing through to scrappy & Agile implementation, including Six Sigma process improvements – doubling practice revenue, delivering 10X ROI, 3X launch success, and > 30 new products, while winning awards.